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Fringe on Fringe

An exploration on choice/action and the creation of alternate universes, as applies to the FOX show Fringe.

Designing the Fringe Brand

Designing the Fringe Brand has been a loose exercise in cohesion and creative exploration. Mostly, I haven’t settled on a particular set of rules for Fringe because I’m still figuring out what I want, and what I want others to want. But there is a very subtle method to my madness.